Kodak Retires Kodachrome, Over 35 Years After Paul Simon’s “Kodachrome”

06/23/2009 5:32 ПП | News | No comments

According to the Associated Press, the Eastman Kodak Co. announced Monday it is retiring “Kodachrome,” its popular flagship line, because of declining consumer demand.

Conceived in 1935, Kodachrome is considered by many to be the first successfully marketed color still film. Thanks to its elimination of the complicated “screenplate method” used in earlier formats such as Autochrome and Dufaycolor, Kodachrome accessibility and relative ease of use became a staple of amateur and professional photographers alike, and was frequently used by national and international media in its heyday.

Currently, sales of Kodachrome represent a fraction of 1 percent of Kodak’s overall sales. The rest is in digital images and transfer of media, such as film to DVD or CD. Читать далее »